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Visual Communication Design: Dynamic Design (Elective)

“God’s creative activity went far beyond the miniumum requirements for getting the job done. Butterflies in the rain forest seldom seen by human eyes are creaturs of breathtaking beauty. The delicate transparency of the man-of-war and the hummingbird’s wing are inimitable” Le Roy Koopman

Overview

Students will produce works using both digital and manual methods. Through experimentation and exploration of the relationship between design element and design elements and design principles, students develop an understanding of how design elements and principles affect the visual message and the way information and ideas are read and perceived. Students will experiment with layout design and explore the connection between the visual fundamentals. The subject also explores colour theory and its importance in design. The central focus of this unit is creative and innovative explorations of given design briefs using a variety of media, materials and presentations.

Aims

This study is designed to enable students to

  • To be able to select, combine and manipulate elements and principles of design relevant to a brief
  • Develop skills in using appropriate terminology
  • Use different presentation methods, i.e. drawing, collage and computer
  • Develop an understanding of the design process

Topics Include

  • Layout design
  • Design process
  • Vector design
  • Colour theory
  • Manual method

Time Allocation

  • 5 periods per cycle

Requirements

  • Booklist Items
  • Levy Cost

Assessment

  • All class work
  • Ideas, development and final presentations of digital artwork
  • Digital folio

“He has made everything beautiful in its time. He has also set eternity in the human heart; yet no one can fathom what God has done from beginning to end.” Ecclesiastes 3:11